Results · Waterford, Ireland
Proof you can check yourself, right now. This site scores 100 for performance, 100 for accessibility, 100 for best practices and 100 for SEO in Lighthouse, on every page. Six demo websites are published for you to open. The first website I built and put live is secc.ie, an unpaid build for a community club. And OutletIQ, a field-sales app I built, is in production use every day.
The first client site is named below. Further case studies will be published here as each project completes, with the measure agreed at the start.
Four things you can open in a browser and test yourself. None of them asks you to take my word for it.
Run Lighthouse on any page of this site and you get 100 for performance, accessibility, best practices and SEO on mobile. This site is hand-written static HTML on Vercel, built exactly the way a client site is built.
Measured 17 Aug 2026: 100 performance · 100 accessibility · 100 best practices · 100 SEO
A plumber, a physio clinic, a salon, a solicitor, a garage and a builder. Made-up businesses, real code, published live, each labelled as a demo. Lighthouse performance on the published demos runs from 92 to 100.
A community croquet club on the Waterford coast: Dunmore East, with Passage East and Cheekpoint forming. This was unpaid community work, not a paid client project. I built the site, registered the .ie domain, set up hosting and did the search and AI groundwork so people looking for croquet locally can find the club. Live at secc.ie, kept up to date on a small yearly care plan. It is proof that I ship, not a paid case study.
A field-sales app I designed, built and still run. Sales reps for a whiskey brand in Nigeria use it to log outlet visits and complete surveys in the field, and head office sees the results on a dashboard. Live production software, built and supported by one person.
A running log of what has actually gone live. Everything here is on this site or reachable from it, so you can check each line.
| Shipped | What it is | Where |
|---|---|---|
| Aug 2026 | First website live: South East Community Croquet, an unpaid community build. Site, .ie domain, hosting and search groundwork | secc.ie |
| Aug 2026 | Full rebuild of fmops.ie: static HTML, Lighthouse 100s across the site, structured data and a keyword-led page set | fmops.ie |
| Aug 2026 | Six county pages for AI visibility in the south-east, each written for the towns it covers | Waterford, Cork, Carlow, Tipperary |
| Aug 2026 | Free AI visibility check: a live tool that runs buyer prompts against the main AI assistants and returns a scored report in under a minute | The free AI check |
| Aug 2026 | A public sample of that report, for a fictional business, so you can see the deliverable before you give an email address | Example report |
| Aug 2026 | Six demo websites with published screenshots and Lighthouse scores | Demo sites |
| Aug 2026 | Automation audit calculator: list your repeat jobs and see the hours and cost they take now | Automation audit |
| Aug 2026 | Claude readiness check: an eight-question quiz that scores how ready a business is for Claude, with the result shown on the page | Claude readiness |
| Aug 2026 | Claude security and data-handling page, with a data processing agreement you can read before you buy | Claude security |
| 2026 | Plain-language guides on AI search, websites and automation, published and kept current | Blog |
| Live | OutletIQ field-sales app, in daily production use by a whiskey brand's reps in Nigeria | About |
Paid client case studies will be published here as the founding pilot projects complete, each with the measure agreed at the start, in the client's words and mine. Nothing on this page is invented, and nothing will be. Already a client? Leave an honest review, good or bad, and it goes here.
Every service has one honest measure agreed before the work starts. It is written into the quote, and it is what the monthly report is about.
The same buyer prompts, the same assistants, the same day each month. You see whether your business is named, how often, and whether the facts are right, with the screenshots to prove it.
Speed, accessibility and SEO scores at launch, and the number of calls, forms and emails the site produces after. A site that scores well and produces nothing is not a result.
On the audit call we list each repetitive job, how often it happens and how long it takes. After launch, the same list shows what the machine now does, and the hours that came back.
Each workflow is timed before and after. The measure is the hours a week your staff no longer spend on drafting, summarising and searching, and what they do with them instead.
Every service starts with a free 30-minute call. Tell me what you do and who you sell to, and I will tell you what would help most, or that nothing would, yet.
Last updated 18 August 2026.
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